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The Munchtime Express

Our award-winning partnership with restaurants on the Looe Valley Line

Looe Valley Line
2010 – present
Partners
Local restaurants Great Western Railway Looe Tourist Information Centre
Awards
1st, Best Community Rail Event
Community Rail Awards 2011
munchtime785

Richard from The Plough serving up

Local restaurants gain great publicity and the chance to interact with potential customers face-to-face thanks to our annual Munchtime Express campaign.

On the Looe Valley Line on Tuesday lunchtimes in November a different restaurant each week serves up a free taster lunch to rail passengers. Organised by the Devon and Cornwall Rail Partnership with train operator Great Western Railway (GWR), the campaign gets great coverage in the local press, and restaurants get involved year after year as they have found it is a great way to drum up new business.

At the end of the events, it has been known for restauranteurs to return to their restaurant with a procession of “munchtimers” in tow, eager to make bookings.